Mehfooz S. is a highly skilled software engineer and frontend specialist with over four years of hands-on experience designing and building scalable, high-performance web applications. He has consistently demonstrated proficiency with technologies such as React, Next.js, Zustand, React Query, TailwindCSS, Material-UI (MUI), Redux, Node.js, Express, Figma, GitHub Actions, and Vercel, as well as implementing CI/CD workflows and responsive design principles. Mehfooz has a strong track record of leading UI initiatives,… Show more

1. Sr Software Developer - React

   Tipping Points Pvt LtdSep 2022 — Present

   • Progressed from Mid-level Developer to Acting Frontend Lead by delivering scalable, maintainable frontend solutions and driving UI/UX initiatives.
   • Architected and maintained high-performance web applications using React, Next.js (App Router), Zustand, and React Query, optimizing data flow and improving load times.
   • Led performance improvements through code-splitting, lazy loading, and static optimization, resulting in faster page loads and better user experience.
   • Built and maintained a reusable design system with TailwindCSS and MUI, improving design consistency and speeding up feature delivery.
   • Collaborated closely with backend teams to define and integrate REST APIs, ensuring robust data handling and seamless user interactions.
   • Introduced a centralized modal and notification system to improve user engagement across multiple workflows.
   • Implemented CI/CD pipelines using GitHub Actions and Vercel, automating deployments and reducing release cycle times.
   • Contributed to shared logic and UI components for both Web and React Native, improving code reuse and development efficiency.
   • Actively contributed to team decisions, mentored junior developers, and proposed initiatives to enhance frontend performance and user retention.

   ReactNext.jsZustandReact QueryTailwindCSSMUIGitHub ActionsVercel
2. UI & UX Designer and Developer

   Imtiaz Super MarketSep 2021 — Sep 2022

   • Started as a Junior UI Developer and progressed to a key role contributing to the e-commerce platform of one of Pakistan’s largest retail chains.
   • Designed intuitive, mobile-first user interfaces in Figma, focusing on usability, visual hierarchy, and brand consistency.
   • Translated design mockups into responsive and accessible web pages using React, Next.js (SSR), and TailwindCSS.
   • Developed reusable component libraries to speed up feature development and maintain consistency across modules.
   • Managed complex state and interactions using Redux, ensuring smooth and dynamic user experiences.
   • Collaborated with backend teams to define API contracts and integrate data-driven components.
   • Contributed to major e-commerce flows including product catalog, filtering, cart, and checkout processes, improving conversion and user retention.
   • Participated in UX improvements based on stakeholder feedback and user behavior data.

   ReactNext.jsFigmaTailwindCSSRedux
3. UI & UX Designer & Developer

   SoftZoneJan 2021 — Sep 2021

   • Worked with designers to translate wireframes and mockups into polished, production-level UI.
   • Developed interactive web interfaces using React with a focus on responsive design and accessibility.
   • Integrated APIs using Node.js and Express, enabling dynamic, data-driven interfaces.

   ReactNode.jsExpress

1. Bachelor of Science in Software Engineering (BSSE)

   Mirpur University of Science and Technology (MUST)AJK MIRPUR, PAKISTAN2016 — 2021