Priya S.

Content Marketer / Strategist

Full-time available

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Bio

Priya S is a senior content marketing and content strategy professional with over seven years of experience driving organic growth, content operations, and revenue-focused marketing initiatives for SaaS and enterprise organizations. She has extensive expertise in developing and executing end-to-end content strategies across B2B SaaS markets, with a strong focus on SEO, demand generation, customer storytelling, and sales enablement. Throughout her career at organizations such as ContentLeap, Freshworks, and Zoho, she has…

  • Projects completed2
  • Hourly rate
  • 3-4 years experience
  • Member since Jun 2026
Industries
Enterprise & SaaS
Expertise
WordPressSEMrushAhrefsGoogle Analytics 4HubSpotMarketoFigma
Projects

B2B SaaS Topic Cluster Playbook

A repeatable topic-cluster content framework covering keyword research, internal linking architecture, and content briefs. Deployed across 8 client sites, producing an average 2.3x increase in non-brand organic traffic within two quarters.

Webinar-to-Pipeline Funnel

Designed a quarterly webinar content funnel (promotion, registration nurture, post-event repurposing into blogs, clips, and email sequences) that generated 600+ MQLs per quarter for a mid-market SaaS client.

Experience

  1. Senior Content Strategist

    ContentLeap· Enterprise & SaaSSep 2023 — Present
    • Own end-to-end content strategy for 12+ B2B SaaS clients across the US and APAC markets
    • Built topic-cluster SEO frameworks that grew client organic traffic by an average of 140% in 9 months
    • Lead a team of 5 writers and 2 editors, managing editorial calendars and quality rubrics
    • Develop sales-enablement content (case studies, whitepapers, battlecards) aligned with revenue teams
    • Run quarterly content audits and competitive gap analyses using Ahrefs and SEMrush
    AhrefsSEMrushHubSpotGoogle Analytics 4NotionWordPressFigma

  2. Content Marketing Manager

    FreshworksJun 2020 — Aug 2023
    • Managed the Freshdesk product blog, growing monthly organic sessions from 180K to 450K
    • Launched a customer-story program producing 40+ case studies across verticals
    • Partnered with demand-gen on nurture email sequences and gated-asset funnels
    • Owned content localization workflows for EU and SEA markets
    HubSpotMarketoGoogle Search ConsoleTrelloClearscope

  3. Content Writer

    ZohoMay 2018 — May 2020
    • Wrote long-form product and help-center content for Zoho CRM and Zoho Campaigns
    • Produced weekly newsletters reaching 200K+ subscribers
    • Collaborated with product marketing on launch messaging and landing pages
    WordPressMailchimpCanvaGoogle Analytics
Education

  1. BA Mass Communication

    Christ UniversityBangalore, India2014 — 2017